Digital marketing

what is mean by digital marketing engineer??

A digital marketing engineer is a marketing engineer who applies web 2.0 technology and digital marketing platforms (such as websites, email, apps and mobile) for the purpose of achieving business goals. It is a hybrid role involving both marketing and technology knowledge. The need for digital marketing engineers arose as a result of marketing becoming reliant on increasingly sophisticated Internet technology.

I am one of the Digital marketing engineer :)

Digitalmarketingcontest2012

Hi friends i am Gopi.
I am participating in a contest called Digitalmarketingcontest2012 .
Digital marketing are of two different forms:
Pull digital marketing in which the consumer must actively seek the marketing content, often via web searches, and push digital marketing where the marketer sends the content to the consumer, as in email.Websites, blogs and streaming media (audio and video) are examples of pull digital marketing. In each of these users have to link to the website to view the content. Only current web browser technology is required to maintain static content. However, additional internet marketing technologies (search engine optimization) may be required to attract the desired consumer demographic.
Push digital marketing technologies involve both the marketer as well as the recipients. Email, text messaging and web feeds are examples of push digital marketing. In each of these, the marketer has to send the messages to the subscribers. In the case of web feeds, content is pulled on a periodic basis (polling), thus simulating a push. Push technologies can deliver content immediately as it becomes available and is better targeted to its consumer demographic, although audiences are often smaller, and the cost for creation and distribution is higher.